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Rapala R90 90 Years Lure Kit – Shad Rap Mid Bright

£25.99

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Anglers Serving Anglers

Our entire team at Gerry’s are all experienced anglers and can help you choose the correct tackle for any fishing situation. Please drop us a message or give us a call if you need any help.

You can return unused standard items within 30 days for exchange or refund.

We check our prices weekly to ensure we can combine our fabulous service with the best prices. If you find an item cheaper and in stock somewhere else, drop us a a message in the chat box and we can see what we can do. 

This item is available for next day delivery. You can pick this in the checkout.

We offer free post to any mainland UK address with a basket of more than £80. We also send all over the world and the best way to find out how much postage you will pay is in our checkout. Add the items to your basket and then add your address. Our checkout will automatically calculate your total.

We have come from a tiny fishing store and grown into one of the biggest fishing tackle retailers in the UK winning countless awards over the years. We are still a family business offer fabulous service online and in-store.

Spread the cost of larger orders over 6 or 12 month 0% APR. We also offer longer terms with APR charges via V12 finance. Available in the checkout.

You can make your next purchase a little easier on the wallet by splitting the total into 3 payments by using Klarna payments in the checkout.

SKU – R90SRMDBRT

Product Details and Uses

Rapala R90 90 Years Lure Kit – Shad Rap Mid Bright: The Ultimate Big Perch Collection

90 years of reeling them in. At Gerry’s Fishing, we’ve seen plenty of trends come and go, but the Shad Rap remains the gold standard for deep-diving crankbaits. To celebrate nearly a century of success (1936–2026), Rapala has released the R90 Shad Rap Mid Bright Kit. This is a masterclass in balsa wood engineering, curated specifically for the angler who hunts specimen Perch and Zander.

As the only mass manufacturer still utilizing responsibly sourced balsa, Rapala offers an action that plastic lures simply cannot replicate. This kit provides a “timeline” of success, featuring a classic attractor, a hyper-realistic HD pattern, and the modernized Elite version. Whether you are cranking deep canal walls or trolling reservoir margins, this limited-edition set provides the exact tool for every mood of the fish.


The Anniversary Selection

This kit features three premium lures designed to cover the entire spectrum of light and water conditions:

  • Shad Rap 7cm – Firetiger (Vintage Edition): The ultimate “aggression” pattern. The high-contrast chartreuse and orange are legendary for triggering strikes in murky water or during low-light “feeding windows.”

  • Shad Rap 7cm – Live Roach: Utilizing custom HD printing, this lure is a “match the hatch” masterpiece. It is the perfect choice for clear water where predators are feeding specifically on silverfish.

  • Shad Rap Elite 7.5cm – Gilded Copper Perch: The pinnacle of the range. The Elite model features a wire-through construction, improved casting distance, and a “Gilded” finish that offers a metallic flash unlike anything else in your box.


Technical Specifications

Feature Details
Kit Name Rapala R90 90 Years Lure Kit
Collection Shad Rap Mid Bright
Lures Included 2x Shad Rap 7cm, 1x Shad Rap Elite 7.5cm
Material Premium Responsibly Sourced Balsa
Diving Depth 1.5m – 4.5m (Varies by model/retrieve)
Hooks VMC® Black Nickel Trebles
Target Species Big Perch, Zander, Pike, Trout
Special Feature Limited Edition 90th Anniversary Box

Pro Tip from Gerry’s Fishing

The “Bottom-Tap” Trigger: Shad Raps are designed to dive deep and fast. When fishing for big Perch, don’t be afraid to let the bill “plough” into the bottom. As the lure hits a rock or silt bed, it creates a puff of debris and deflects erratically. Stop reeling for one second—the natural buoyancy of the balsa will cause it to back away from the snag and rise slowly. This “panic and rise” is exactly when a big Perch will inhale the lure.


Examples of Where to Use

  • Deep Canal Basins: Use the Firetiger to search through murky water near lock gates and bridge pilings where specimen Perch hide in the shadows.

  • Clear Reservoirs: The Live Roach pattern is a must-have when trolling or casting along steep drop-offs in high-visibility conditions.

  • River Eddies: The Shad Rap Elite 7.5cm has the weight and stability to hold its depth in moving water, making it ideal for targeting Zander sitting in the slack behind mid-river obstructions.


Frequently Asked Questions (FAQs)

What makes the Shad Rap Elite “Better” than the standard model?

The Elite isn’t necessarily “better,” but it is more specialized. It features a wire-through frame for extreme durability, a slightly heavier body for longer casts, and a refined swimming action that remains stable even at higher speeds.

How deep will these lures dive?

On a standard cast and retrieve, the 7cm Shad Raps will typically reach depths of 2.4m to 4.5m. The deeper you cast and the thinner your line, the deeper they will go.

Is this kit a collector’s item?

Absolutely. The R90 series is a limited production run for 2026. The specific colorways and the anniversary packaging make this a highly sought-after set for both serious anglers and Rapala enthusiasts.

Are these lures suitable for Pike?

While “Mid Bright” is aimed at big Perch, Pike absolutely love the Shad Rap profile. The balsa body is tough, and the Elite 7.5cm specifically features wire-through construction to handle the extra pressure of a large Pike

Anglers Serving Anglers

Our entire team at Gerry’s are all experienced anglers and can help you choose the correct tackle for any fishing situation. Please drop us a message or give us a call if you need any help.

You can return unused standard items within 30 days for exchange or refund.

We check our prices weekly to ensure we can combine our fabulous service with the best prices. If you find an item cheaper and in stock somewhere else, drop us a a message in the chat box and we can see what we can do. 

This item is available for next day delivery. You can pick this in the checkout.

We offer free post to any mainland UK address with a basket of more than £80. We also send all over the world and the best way to find out how much postage you will pay is in our checkout. Add the items to your basket and then add your address. Our checkout will automatically calculate your total.

We have come from a tiny fishing store and grown into one of the biggest fishing tackle retailers in the UK winning countless awards over the years. We are still a family business offer fabulous service online and in-store.

Spread the cost of larger orders over 6 or 12 month 0% APR. We also offer longer terms with APR charges via V12 finance. Available in the checkout.

You can make your next purchase a little easier on the wallet by splitting the total into 3 payments by using Klarna payments in the checkout.

SKU – R90SRMDBRT

Chest Size Guide

Penn Chest Size Guide

Small (36″-37″)

Medium (38″-40″)

Large (42″-44″)

XLarge (46″-48″)

XXLarge (50″-52″)

Wader Waist Guide

Small (28″-30″)

Medium (30″-33″)

Large (34″-37″)

XLarge (37″-39″)

XXLarge (39″-42″)

3XLarge (42″-45″)

Kinetic/Westin Chest Size Guide

Small (36″-37″)

Medium (38″-40″)

Large (42″-44″)

XLarge (46″-48″)

XXLarge (50″-52″)

3XLarge (54″-56″)

Grundens Chest Size Guide

Small (36″-37″)

Medium (38″-40″)

Large (42″-44″)

XLarge (46″-48″)

XXLarge (50″-52″)

3XLarge (54″-56″)

Vass Chest Size Guide

Small (36″-38″)

Medium (38″-41″)

Large (42″-44″)

XLarge (45″-46″)

XXLarge (47″-48″)

3XLarge (49″-51″)

Trakker Chest Size Guide

Small (38-40″)

Medium (41-43″)

Large (44-46″)

Xlarge (47-49″)

XXLarge (50-52″)

XXXLarge (53-55″)

Korda Chest Size Guide

Small (36″-38″)

Medium (38″-41″)

Large (42″-44″)

XLarge (45″-46″)

XXLarge (47″-48″)

3XLarge (49″-51″)

Guy Cotten Chest Size Guide

Small (86 – 94cm)

Medium (94 – 102cm)

Large (102 – 110cm)

XLarge (110 – 124cm)

XXLarge (124 – 134cm)

3XLarge (134 – 154cm)

Fox Chest Size Guide

Small (36″-38″)

Medium (39″-41″)

Large (42″-44″)

XLarge (45″-47″)

XXLarge (48″-50″)

3XLarge (51″-54″)

4XLarge (55″-60″)

Nash Chest Size Guide

Small (36″-38″)

Medium (39″-41″)

Large (42″-44″)

XLarge (45″-47″)

XXLarge (48″-50″)

3XLarge (51″-54″)

4XLarge (55″-60″)

Aqua Chest Size Guide

Small (38-40″)

Medium (41-43″)

Large (44-46″)

Xlarge (47-49″)

XXLarge (50-52″)

XXXLarge (53-55″)

Guru Chest Size Guide

Small (36″-38″)

Medium (38″-41″)

Large (42″-44″)

XLarge (45″-46″)

XXLarge (47″-48″)

3XLarge (49″-51″)

Preston Chest Innovations Size Guide

Small (36″-38″)

Medium (38″-41″)

Large (42″-44″)

XLarge (45″-46″)

XXLarge (47″-48″)

3XLarge (49″-51″)

Trouser Waist Guide (Inches) 

Small – 28″ – 32″

Medium 32″ – 34″

Large – 34″ – 36″

X-Large 36″ – 38″

XX-Large – 38″ – 42″

XXX-Large 42″ – 46″

XXXX-Large 46″ – 52″