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  • Penn Surfblaster III 8000 LCEU

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  • Penn Surfblaster III 7000 LCEU

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    PENN Tidal XT 8000 Longcast

    Original price was: £193.99.Current price is: £179.99.
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    Penn 525 Mag 4

    Original price was: £139.99.Current price is: £129.00.
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  • PENN Tidal Long Hybrid Lowrider 4.20m 100-250 3pc

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    PENN Tidal Beach Caster Rods

    Select options This product has multiple variants. The options may be chosen on the product page
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    Penn 515 Mag 4

    Original price was: £134.99.Current price is: £119.00.
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  • Penn Clash II 3000HS Spinning Reel

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  • Penn Squall ll Trolling 5’6″ 30-80lb

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  • PENN Spinfisher VII 8500 Live Liner

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  • Penn Cool Bag L

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  • PENN Spinfisher VII 7500 Long Cast

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Penn fishing tackle – a history.

Penn Fishing Tackle is a brand that has been around for over 80 years, and it has built a reputation for producing quality, reliable equipment for anglers all over the world. Started back in 1932, in Philadelphia, the brand was founded by Otto Henze. He aimed to produce fishing reels that were stronger and more durable than any others on the market. Penn has since grown to become one of the leading names in the fishing equipment space, providing a diverse range of products from rods to reels, and everything in between.

History of Penn Fishing Tackle

Penn Fishing Tackle has a rich history in the fishing industry. It all began back in the 1930s when Otto Henze decided to create a fishing reel that would be stronger and more durable than anything else on the market. He set up shop in Pennsylvania and began to manufacture his first reels. The first product that he produced was called the Senator, which is still one of their most popular products today.

In the 1940s, Penn introduced the Squidder reel. This was the first reel that was specifically designed for surf fishing, and it quickly became one of the most popular reels for anglers in this space. The Squidder was later replaced by the Jigmaster, which became the go-to reel for surf fishing.

Over the years, Penn has continued to innovate and produce new products that have helped to shape the fishing industry. They have introduced many technologies that have set the standard for modern fishing equipment. This includes advancements in reel design, materials, and construction, as well as new rod technologies that have resulted in lighter, stronger, and more sensitive products.

Popular Products

Penn Fishing Tackle has a vast range of products designed for various types of fishing. Some of their most popular products include:


Penn is probably best known for producing some of the best fishing reels on the market today. Their products are known for their durability, reliability, and ease of use. The Penn Battle II is one of their most popular reels. It is a spinning reel that is perfect for catching inshore and near-shore species like redfish, trout, and snook. It is built with high-quality materials that ensure it can handle the toughest conditions.


Penn also produces a variety of fishing rods to cover all types of fishing. They are built using state-of-the-art technology and materials that make them lightweight and easy to use. One of their most popular rods is the Carnage II. It is a casting rod that is ideal for catching bigger species like tuna, shark, and sailfish. The rod is built with a high-strength blank and is designed to provide maximum sensitivity to help you feel every bite.

Combo Packages

Penn also offers a range of combo packages that make it easy for anglers to get started with fishing. These packages include a reel and rod combination that is designed for specific types of fishing. For example, their Squall level wind combo is perfect for trolling for larger species, while their Fierce II spinning combo is great for inshore and near-shore fishing.


Penn has been at the forefront of fishing technology for decades. They have introduced many innovations that have helped to improve the performance of fishing equipment. Some of the most notable technologies include:


The Dura-Drag system is used in Penn’s reels and is designed to provide smooth, consistent drag performance over time. The system features high-quality washers that are made from multiple materials and are designed to be stronger and more durable than traditional washers.

Power Stick

The Power Stick feature in Penn’s rods is designed to provide maximum strength and sensitivity. The technology uses a high-strength graphite and fiberglass blank that is designed to be lightweight and easy to handle. It also includes reinforced guides and a comfortable handle that is designed to reduce fatigue when fishing for extended periods.

Superline Spool

Penn’s Superline Spool technology is designed to provide maximum performance when fishing with braided lines. The spool is designed to accommodate different types of braided lines and includes an adjustable line stopper that allows you to fish with different line types.


In conclusion, Penn Fishing Tackle is a brand that has been around for over 80 years, and their products have helped to shape the fishing industry. From their first reel, the Senator, to their modern and innovative products, Penn has always been at the forefront of fishing technology. Their products are built to last and provide anglers with the reliability and performance they need to catch the biggest and toughest fish out there. Whether you are a beginner or an experienced angler, there is a Penn product that is perfect for your needs.


  • In 1922, Otto Henze left Germany at age 25 and came to the United States.
  • He began working as a machinist for the Ocean City Reels Company of Philadelphia.
  • But Mr. Henze had greater aspirations. Mr. Henze dreamed of one day owning his own company, and building fishing reels that would set world records.


  • Otto Henze left Ocean City Reels and started his own fishing reel company in 1932, called Penn Fishing Tackle Manufacturing Company.
  • He established his new company in a 3rd. floor loft at 492 North Third Street in Philadelphia, renting space from William Schmitz & Co., General Machinists.
  • In 1933, Otto Henze began selling his reels to the general public. The Mod F was renamed Sea Hawk; the Mod K without a star drag was renamed Bayside; the MOD K with a star drag was renamed Long Beach.
  • The company’s first recorded sale occurred in February 1933 to the Miller Auto Supply Company of Harrisburg, Pennsylvania. Miller purchased one of each Penn reel – a Sea Hawk for $1.21, a Bayside for $1.93 and a Long Beach for $2.48. Otto Henze was in business.
  • In 1936, PENN introduced its most famous reel, the “Senator.” It was a revolutionary new reel capable of challenging the biggest, most powerful game fish.


  • In 1948, Otto Henze suddenly died. His wife, Martha, did something few women of the time would even consider. At age 39, she took responsibility for running the company as its President, and PENN Reels continued to prosper
  • In 1942, Penn moved to this new facility on West Hunting park Avenue.


  • 1953 – The Penn Peerless No. 9 is introduced for light-tackle and all-around freshwater fishing.
  • 1955 – All five of the new IGFA records (Black Drum, Amberjack, Yellowtail, Wahoo, White Pointer Shark) set in 1955 were made with Penn reels.
  • In 1959, Penn now manufactures 77 different models for all kinds of fishing.


  • 1961 – Penn Introduces its first spinning reel; the Spinfisher 700.
  • 1966 – Penn introduces the International series, specifically built for big-game tournament fishermen
  • In 1959, Penn now manufactures 77 different models for all kinds of fishing.


  • 1972 – Penn introduces the Levelmatic Bait-Casting Reels and the International No. 130.
  • 1978 – Penn has over 150 reels in production.
  • 1979 – Frank Mundus, the inspiration for Robert Shaw’s character in the film Jaws, catches the largest Mako shark ever on rod and reel, weighing in at 1,080lbs.


  • 1982 – Penn Celebrates it’s fifty-year anniversary
  • 1985 – The International II Two-Speed 80SW and 80S are introduced.
  • 1986 – The 250GR, the only graphite spinning reel built exclusively for saltwater, hits the fishing market. Penn also introduces the legendary HT100, the smoothest and most durable drag material offered in the world.


  • 1990 – Over 700 IGFA records have been set using Penn Reel.
  • 1997 – Penn reels set another 100 world records, pushing their total to over 800 IGFA records.


  • 2002 – The International V, a premier International Lever Drag reel, is introduced.
  • 2004 – Penn models now hold over 1,400 IGFA world records.
  • 2006 – The revolutionary International Torque is named the America Sportfishing Association’s Saltwater Reel of the Year!
  • 2007 – Penn celebrates 75 years of fishing tackle superiority!

Now – 

  • Penns range of fixed spool reels are regarded as some of the best anywhere including Spinfishers, Battles and Surfblasters
  • They are at the forefront of rod design using some the latest materials to fishing and in other markets